"We Are Women" was a pivotal moment in my career as a UI and UX designer. This project provided me with a solid foundation in user interface design, and it also allowed me to become proficient in Adobe Xd as a design tool. Additionally, I was tasked with creating a comprehensive brand identity for the application, including designing a logo and everything that entails.
The app's primary objective was to provide women with personalized daily messages for emotional support, which was founded by the esteemed therapist and spiritual leader from Hungary, Mónika Jónás. To align with the application's mission, the design needed to embody femininity, with soft aesthetics and light colors, creating an immersive and welcoming environment.
In line with our user-focused approach, it was paramount that the application's interface was easy to comprehend and navigate, which we achieved by adopting a minimalist and intuitive layout. Overall, "We Are Women" was a valuable learning experience that sharpened my design skills and instilled in me the importance of considering users' needs in my design process.
Try out the interactive prototype!